Shane Cuthbert is FEM’s new Southern Regional Sales Manager

A keen sportsman with extensive experience of the UK foodservice sector, Cuthbert is looking forward to helping the company to continue growing

Shane Cuthbert is joining Foodservice Equipment Marketing (FEM) as the new Regional Sales Manager for the southern region.

Born and raised in South Africa, he has extensive experience of the UK foodservice equipment sector, having previously worked at companies such as Meiko UK, IG Group and Utopia Tableware in a career that has provided him with comprehensive knowledge of both light and heavy catering equipment and the experience of woring with a wide range of different customers.

As Regional Sales Manager he will use that expertise across a variety of market sectors to increase awareness of FEM’s products.

Outside of work, Shane, 49, has three children and one grandchild and is a keen sportsman, regularly playing golf, pickleball and snooker and visiting the gym. He’s also a keen reader with an interest in a wide range of subjects, from evolutionary science to cars.

“I’m very excited at the prospect of representing FEM,” he says. “They’ve got a very strong reputation and a large portfolio of products.  Given the potential for further growth in key markets, I’m looking forward to working with the team to make it happen!”

Mike Inwood, Sales Director at FEM, says: “Shane’s got a wealth of knowledge of the needs of the foodservice industry, and he’s a very talented salesman.  We’re extremely pleased he’s joining FEM and we’re sure he’s going to make amazing contributions to the continued success of the company.”


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