Greensleeves Care reports strengthened social impact
In its latest annual Social Impact Report, the not-for-profit organisation shows continued commitment to driving for change and quality
A leading not-for-profit care group has unveiled its latest Social Impact Report, which highlights achievements that enhance the quality of life for residents, empower staff, and foster positive change in communities and the environment.
Reflecting on progress made in the last completed financial year (2023-24), this annual publication reveals how Greensleeves Care continues to make strides in delivering compassionate, person-centred care that helps people feel good about care.
The chief executive of Greensleeves Care, Paul Newman, comments: "As a leading care charity, what drives us at Greensleeves Care is the opportunity to make a positive difference to yet more older people in England. We do this through providing award-winning support to residents and families, nurturing our dedicated team, and contributing meaningfully to our communities and the planet.
“Our latest social impact report demonstrates our teams’ dedication and continued commitment towards those goals. It also shows our innovative approach to punch above our weight, applying creativity to help expand our reach. Above all, it reflects our unwavering mission to inspire confidence and positivity in care, helping people feel assured and supported in the choices they make for themselves and their loved ones."
Key highlights from the report include news of increased satisfaction scores, with 96% of residents expressing happiness with the care they receive. The organisation has also started on its commitment to achieving Gold Standards Framework accreditation for exceptional end-of-life care across all its homes.
In addition, Greensleeves Care continues to recognise and reward long tenure, with turnover below the industry average and 159 team members recognised with awards for between five and 30 years of dedicated service. The group also bolstered staff well-being, including the introduction of a new ‘Menopause at Work’ policy and increasing access to its app-based mental health support service.
This year has seen the organisation strive to expand its impact well outside its walls, by launching two nation-wide outreach and engagement campaigns to demystify care and support care-seekers, including the award-nominated “Keys to Open Minds” campaign, while another new initiative has been a move towards greater sustainability. The 28-home group continues to work on its Net Zero agenda, migrating more of its energy supply to renewable sources and raising recycling rates from 49% to 74%.